Created for Pets. Chosen with Care.

The Proud Pet journey began in 2019 after we noticed more and more Kiwi pet owners looking for quality toys and accessories that simply weren’t available locally. With over 25 years of experience in the industry, we recognised an opportunity to bring together a carefully selected range of products that were practical, well made, and a little different from what was already on offer.

That idea became The Proud Pet Store — an online destination where Kiwi families can discover thoughtfully chosen products for the pets they love. We source items that combine quality, value and everyday functionality, making it easier to find something special without paying more than you need to.

Everything we do is centred around the belief that pets are family. Whether they’re keeping you company at home, joining you on adventures, or greeting you at the door each day, they deserve products that are made to last and designed with their wellbeing in mind.

We’re proud to help pet owners across New Zealand find products they’ll love just as much as their four-legged family members.